There are people who say things like: “You only need one good pair of shoes.”… these people are not to be trusted. They are the same people who think beige is an exciting colour. A girl absolutely cannot have enough shoes. Specifically, enough Jimmy Choo shoes. And before anyone starts muttering about practicality, let me explain something very important. Shoes are not practical objects, they are emotional support equipment. Different occasions require different versions of yourself, such as the confident heel version, the revenge heel version, “accidentally looking fabulous in Aldi” version, and the dangerous “these hurt but beauty requires sacrifice” version.
Every pair tells a story. Some say: “I wore these to Concours in 2017” Others whisper: “Remember that evening in Cassis?” Ah yes, my Choos are not just shoes; each has a story – an entire personality disorder wrapped in satin and neceaary heel heights when you stand 157cm in your stockinged feet…
There is something about slipping on a pair of Jimmy Choos that immediately changes posture, attitude and fun. Suddenly you’re not walking to the kitchen anymore; you are arriving in your own house to make tea.
I have often been asked: “But how many pairs do you actually need?” Need? Cheri, that is not the point…
And perhaps the greatest lie men try to tell us: “The black ones will go with everything.” – no they won’t !!
Nobody climbs Everest because they need a better view. Nobody buys candles because darkness is such a pressing concern. And nobody buys Choos because they lack footwear; we buy them because they make us feel fabulous: that sharp little click on the floor, the sparkle under restaurant lights, the silent understanding between women when another pair is spotted across a room – it’s not consumerism, it’s a quiet sisterhood with arch support.
And yes, occasionally a woman may own shoes she has never actually worn yet or only ever worn in the bedroom – and that’s just being me.
The truth is, shoes are a thing to cherish: tiny financially irresponsibly perfect joys – and if loving Choos is wrong, frankly I have no interest in being right.
